Google searches

C2 RIBS · 26 August 2009, 17:57

I am interested in your views about Google and google ads. Google ads cost money for every time someone clicks onto your advert to go onto your webpages. These google ads are all shown as sponsored and ads, The left hand side of a google page search result is called the 'organic side' which takes a good amount of effort to sustain your position.

Does anyone use either google ads or have you got placed on the organic side. What methods did you use to to gain these positions?

I attended a seminar on this recently and found out a load of background to this but am balancing costs against results of both my efforts on advertsing.

chewy · 26 August 2009, 18:01

I don't use google ads in the sense your talking about neither do I click the ads that pop up.
Alot of the time if I search with the UK the ads at the side are from overseas. I only use what appears in googles search engine.

JSP · 26 August 2009, 18:03

I tried it for a wail a few years ago but gave up on it. Tried every keyword going but still couldn't get up to the first 5 pages.
Although photography is a heavily over saturated market. Maybe in your line it will be easier.

codprawn · 26 August 2009, 19:17

I never look at the sponsered links either but some people do. We have been paying for adwords and it's very expensive - we will only do it until we get higher in the search rankings then we will stop.

fred bolton · 26 August 2009, 19:23

Quote:

Originally Posted by codprawn

I never look at the sponsered links either but some people do. We have been paying for adwords and it's very expensive - we will only do it until we get higher in the search rankings then we will stop.

Your using the wrong name mate try "Codprawn" comes up 3rd on google have a look here - http://forum.difflock.com/profile.ph...5aecda51c44574

And if you spend a as much time on there as you do on Ribnet that's a full time job

codprawn · 26 August 2009, 19:39

Nah only 59 posts since 2006!!!

Poly · 26 August 2009, 19:52

Quote:

Originally Posted by C2 RIBS

I am interested in your views about Google and google ads. Google ads cost money for every time someone clicks onto your advert to go onto your webpages. These google ads are all shown as sponsored and ads, The left hand side of a google page search result is called the 'organic side' which takes a good amount of effort to sustain your position.

Does anyone use either google ads or have you got placed on the organic side. What methods did you use to to gain these positions?

I attended a seminar on this recently and found out a load of background to this but am balancing costs against results of both my efforts on advertsing.

we pay for ads (in a very specialised business) with the minimum limit (£30 per month) set on it. We are not convinced it works that well but one new customer a year through that route justifies it.

Google claim it doesn't affect your organic page rank - but we think it does. Possibly by having us listed on relevant pages with "google ads" on the side - google calls it something like 'context sensitive ads' (so e.g. as a RIB supplier you get advertised on RIBnet).

tinker · 27 August 2009, 13:45

I have used Google adwords for about 4 years, they provide a tracking facility to monitor your ROI. I also use MSN and yahoo advertising, Google is by for the busiest.

Best tip is to use very specialized keywords and learn how to use the search expressions to cut down on your bounce rates. You can also I believe target a geographic area within the UK , we just advertise within the UK. Do not enter the content network until you are more experienced at tracking results

Analog search results are a black art in competitive markets. Tips

Buy a related domain for your search term for example Rib-hire.co.uk, Rib-hire.org.uk and so on (use 1&1 for domain registry). Keep to uk based domains, especially if you are hosting your site out of the UK and need UK customers.

Use google webmaster tools when registering your site and to submit a sitemap.

We have also had excellent results using Joomla content management systems as a base to our sites, fee and highly flexible.

Register with www.dmoz.org for free and yahoo directory (cost's though)

Then get links into your site from related websites with the required keyword as the link for example. rib hire not c2ribs.co.uk (change your signature)

Thats all for today, back to real work. Ps anyone suggests paying for analog listings be very careful, its the new 'money raking' industry.

Tim M · 29 August 2009, 18:59

When I google I generally only click on the "organic" links - hardly ever click on a sponsored link. I used to be top for water taxis (organically) but not at the moment. My friend Rich did my website and managed to get it up there. I also believe that its something to do with the quality of the websites your linked from? Is that correct?